Eidolon Golf Unveils a New Brand and New Product – SCOR Golf and SCOR4161
The most comprehensive re-design of scoring clubs since the invention of the sand wedge
Victoria, TX – July 18, 2011 – Eidolon Brands, parent company of EIDOLON Golf and its patented V-SOLE wedges, today announced the introduction of a new brand, SCOR Golf, and its first product, SCOR4161. The innovative and revolutionary SCOR4161 product line totally redesigns short irons and wedges and erases the line between them. This proprietary technology gives golfers the ability to build a precision, custom-built set of scoring clubs from 41 to 61 degrees in loft. The technology behind the revolutionary SCOR4161 scoring clubs was designed to deliver improved shotmaking performance in the scoring zone so golfers of all skill levels can improve their short games and lower their scores. SCOR Golf President Terry Koehler believes the SCOR4161 product will make as powerful an impact on golfers’ performance in the scoring zone as hybrids did at the longer end of the set.
“SCOR Golf is a brand focused solely on innovative solutions to help golfers improve their performance with their scoring clubs,” said Koehler. “Short irons that look like middle-irons don’t work as well as they could – because the difference between a 6-iron and wedge is the same difference as that between a 5-iron and 3- or 4-wood. Even in wedges, the loft difference between a pitching wedge and lob wedge is the same as that between a 4-iron and driver. It makes no sense for wedges of all lofts to look alike, or for short irons to look like 5-irons. We all know what happened when hybrids came along – long irons have become extinct. SCOR4161 can do the same to conventional wedges and set-match short irons.”
“At SCOR Golf, we’re keenly focused on the scoring clubs, those over 40 degrees of loft. These are very different tools from middle irons, “explained Koehler. “The result of over two years of research and testing manifests in SCOR4161, and it represents the most comprehensive package of scoring technology ever assembled. Every feature of these clubs is there to provide measurable shot making/scoring benefits for golfers of all abilities. For the first time in golf history, golfers can specifically put together just the right set of precision scoring clubs that will deliver improved trajectories and better accuracy while offering optimum forgiveness. In addition, SCOR4161 delivers better spin with the new groove geometry and extraordinary feel. We know that golfers will reap the benefits through lower scores.”
The new SCOR4161 line of scoring clubs are available now at www.scorgolf.com and at a growing number of selected golf pro shops. The suggested retail price for a set of five clubs is $639.
About SCOR Golf
SCOR4161 is the flagship product of SCOR Golf, a new division of Eidolon Brands. The product line erases the dividing line between short irons and wedges, and represents the most comprehensive package of scoring technology in the industry, combining forgiveness, game improvement performance and unmatched precision into the scoring end of the set for golfers of all abilities. The innovative SGC3 progressive weighting design features seven distinct head designs across twenty-one precision lofts from 41-61 degrees to optimize trajectory, spin and distance control for each scoring club. SCOR4161 also features patented V-SOLE technology, proprietary GENIUS shafts co-engineered with KBS® and UST Mamiya®, and the company’s own SCOR grips. All heads are Tru-Form-Forged™ from 8620 carbon steel to combine the precision of casting with the feel of forging. Each set of SCOR4161 scoring clubs is custom built to fit each individual golfer by using the proprietary “SCORFit” fitting process that determines the exact specifications necessary to optimize a golfer’s performance in the scoring zone. More information on SCOR Golf and SCOR4161 can be found at www.scorgolf.com or at 877-726-7670.